Comments on: 10 Marketing 2.0 lessons from the Ryan Montbleau Band http://blog.foghound.com/266/ News and views about marketing and communications Thu, 20 Nov 2008 08:17:45 +0000 http://wordpress.org/?v=2.6.1 By: Market like a rock star « The Change Agency http://blog.foghound.com/266/#comment-8770 Market like a rock star « The Change Agency Wed, 09 Jul 2008 03:04:38 +0000 http://blog.foghound.com/266/#comment-8770 [...] 9, 2008 in Uncategorized | Tags: hair styilsts, marketing, social media | We came across a great post on effective marketing with almost no money featuring the Ryan Montbleau [...] [...] 9, 2008 in Uncategorized | Tags: hair styilsts, marketing, social media | We came across a great post on effective marketing with almost no money featuring the Ryan Montbleau [...]

]]> By: Greg Lee/IMAGINE NATION http://blog.foghound.com/266/#comment-6409 Greg Lee/IMAGINE NATION Mon, 02 Jun 2008 17:42:43 +0000 http://blog.foghound.com/266/#comment-6409 I headed up Promotion and Marketing @ Warner Bros. Records for over 17 years and can tell you that this article is "spot on" about the many ways you must "engage" your fans and "potential fans"...artists and bands must work harder than they've ever worked today to reach out and shake hands and kiss babies (just like Hillary and Obama are doing now)to build audience...it takes MORE than just the music. It's the "Message" not the medium that matters most. Having the 2.0 tools are great, but you first have to define WHO YOUR TARGET AUDIENCE IS, and then identify WHERE THEY ARE, and WHERE THEY CONGREGATE. I consult artists, labels, and management companies on using Social Media, WOM and Web 2.0 tools to market themselves and projects. http://www.linkedin.com/in/imaginenation I headed up Promotion and Marketing @ Warner Bros. Records for over 17 years and can tell you that this article is “spot on” about the many ways you must “engage” your fans and “potential fans”…artists and bands must work harder than they’ve ever worked today to reach out and shake hands and kiss babies (just like Hillary and Obama are doing now)to build audience…it takes MORE than just the music. It’s the “Message” not the medium that matters most. Having the 2.0 tools are great, but you first have to define WHO YOUR TARGET AUDIENCE IS, and then identify WHERE THEY ARE, and WHERE THEY CONGREGATE. I consult artists, labels, and management companies on using Social Media, WOM and Web 2.0 tools to market themselves and projects. http://www.linkedin.com/in/imaginenation

]]> By: Lane J http://blog.foghound.com/266/#comment-6407 Lane J Mon, 02 Jun 2008 17:01:18 +0000 http://blog.foghound.com/266/#comment-6407 Marketing is getting back to the basics now. Grassroots marketing has become one of the best ways to get people to know who you are. Marketing is getting back to the basics now. Grassroots marketing has become one of the best ways to get people to know who you are.

]]> By: Mack Collier http://blog.foghound.com/266/#comment-6350 Mack Collier Sun, 01 Jun 2008 17:46:06 +0000 http://blog.foghound.com/266/#comment-6350 "It’s time we stop concentrating on the tactics and tools, and flip our focus on earning customers with all the new 2.0 tools." Lois great point, I have been saying this for months. It's not about the tools, it's about the connections and relationships that these tools help facilitate. “It’s time we stop concentrating on the tactics and tools, and flip our focus on earning customers with all the new 2.0 tools.”

Lois great point, I have been saying this for months. It’s not about the tools, it’s about the connections and relationships that these tools help facilitate.

]]> By: Tom Asacker http://blog.foghound.com/266/#comment-6253 Tom Asacker Fri, 30 May 2008 19:23:18 +0000 http://blog.foghound.com/266/#comment-6253 "It’s time we stop concentrating on the tactics and tools . . ." Amen! “It’s time we stop concentrating on the tactics and tools . . .”

Amen!

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