Auto marketing messages as weak as their business

Sunday, May 10th, 2009 Posted in Advertising, Dumb company stories | No Comments »

Why do some advertisers treat people as if we had no brains?  One example of misplaced messaging is GM and Chrysler's recent ads assuring people people about their business. Duh! ... Read more..

Best Emmy Awards ad

Monday, September 17th, 2007 Posted in Advertising | 1 Comment »

The best ad on last night's Emmy Awards was this Macy's spot showing the personalities behind the brands in its stores. Donald Trump in all his vainness blow drying ... Read more..

“The Break Up” traditional advertising spoof

Monday, May 21st, 2007 Posted in Advertising, Marketing trends, Smart company stories, Social media strategy | No Comments »

The Break Up Uploaded by geertdesager Don't miss this great video, produced for Microsoft Digital Advertising Solutions by Geert Desager at Bring Back the Love. It captures the ... Read more..

Kleenex Let It Out: Beyond Buzz-worthy ad campaign

Monday, April 16th, 2007 Posted in Advertising, Conversational Marketing, Smart company stories | No Comments »

What makes good advertising today? Two things. It helps sell more products and provokes conversation — getting people involved in the ad and giving them something to talk to ... Read more..

Bad Marketing Decisions: Have a Happy Period

Friday, April 6th, 2007 Posted in Dumb company stories | 1 Comment »

Here's another really crazy marketing decision. The brand managers at Always maxi pads decided to send a little message to women when they tear off the adhesive backing of ... Read more..

$1.35 BILLION for Army Recruitment Ads?!

Thursday, December 8th, 2005 Posted in Advertising, Dumb company stories, Political communications | No Comments »

Yesterday the U.S. Army hired a new ad agency, McCann Erickson, according to Ad Age. The budget: $1.35 billion to be spent on ads to recruit for active duty ... Read more..