Thursday, December 4th, 2008 Posted in Advertising, Books, Marketing trends, Social media strategy | 5 Comments »
Last night I randomly opened the Age of Conversation/2 and landed on Ernie Mosteller's "The New Creatives Get It" article. Wow. Here's his take on the two fundamental differences between ... Read more..Wednesday, October 29th, 2008 Posted in Activating change, Books, Conversational Marketing | 2 Comments »
Today the book Age of Conversation 2: Why Don't They Get It? comes out, with contributions from 237 marketers. All proceeds to to Variety: The Children's Charity. I contributed to the ... Read more..Saturday, May 17th, 2008 Posted in Books, Conversational Marketing | 2 Comments »
[photopress:Age_of_Conversation.jpg,full,pp_image] This week 275 authors submitted their "chapters" for the new book, Why Don't They Get It, a follow up to The Age of Conversation. (All proceeds go to ... Read more..