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Thursday, July 10th, 2008 Posted in Communicating, Conversational Marketing | 6 Comments »
A recent Forrester survey of 189 companies found that 38% rated blogging marginal to marketing and 15 % said blogs were irrelevant. My experience is that many who ... Read more..Saturday, April 26th, 2008 Posted in Communicating, Conversational Marketing, Language, Leadership, Point of View & Messaging | No Comments »
[photopress:Schwartz_1_2.jpg,full,pp_image] The novelty of blogging is about to wear off, said Sun CEO Jonathan Schwartz at this week's Web 2.o Expo in San Francisco. It's becoming just another ... Read more..Saturday, April 28th, 2007 Posted in Social media strategy | No Comments »
Toby Bloomberg over at Diva Marketing has a special blog called Blogger Stories that shares the stories of "how people have been touched by blogs, podcasts, vlogs and other online ... Read more..Monday, October 2nd, 2006 Posted in Social media strategy | No Comments »
Here are some highlights from The IT Services Marketing Association's (ITSMA) recent “Blogs & Beyond” digital marketing workshop, held at Babson College. I had the pleasure to be ... Read more..
