Lessons from real world communities

Tuesday, December 16th, 2008 Posted in Communities, Social media strategy | 2 Comments »

To open our workshops about creating online communities, we at Beeline Labs start with an exercise that asks people to reflect on what it was like to be part of ... Read more..

Adopting social media for employees: biggest anchors + Conference Board preso

Monday, November 24th, 2008 Posted in Activating change, Conversational Marketing, Social media strategy | No Comments »

Here's some of the material from last week's Conference Board workshop about how to extend brands to employees by empowering employees with social media. Using Social Media to Empower Employees: Confernce ... Read more..

50 ways marketers can use social media to improve their marketing

Tuesday, July 15th, 2008 Posted in Social media strategy | 1 Comment »

Here are 50 pragmatic, do-able, inexpensive ways to use social media to improve marketing from Chris Brogan.  Great job, Chris. Thanks. Read more..

10 Marketing 2.0 lessons from the Ryan Montbleau Band

Wednesday, May 28th, 2008 Posted in Communities, Smart company stories, Social media strategy, Word of mouth | 5 Comments »

[photopress:RyanMontbleau.jpg,full,pp_image] The Ryan Montbleau Band is an amazing up-and-coming group that knows how to use Marketing 2.0 to build a fan base and sell tickets and music, with ... Read more..