Our New Book
Thursday, October 23rd, 2008 Posted in Political communications, Smart company stories, Word of mouth | No Comments »
Read more..Wednesday, August 20th, 2008 Posted in Political communications, Social media strategy | 1 Comment »
"Campaign 2.008: Politicians Have Yet to Realize the Full Potential of New Media," featured in the current issue of The Public Relations Strategist, offers some diverse perspectives on how ... Read more..Saturday, May 17th, 2008 Posted in Activating change, Advertising, Conversational Marketing, Leadership, Political communications | No Comments »
I was recently invited to share my views on the effect of social media on the 2008 Presidential Campaign for an upcoming feature article in the Public Relations Strategist. Here are ... Read more..Monday, May 12th, 2008 Posted in Activating change, Communicating, Political communications | 4 Comments »
[photopress:Hillary.jpg,thumb,pp_image] Hillary Clinton is extraordinarily intelligent, ambitious, and tenacious, but many people just can't connect emotionally with her. As Prof. Drew Weston, author of The Political ... Read more..Tuesday, April 8th, 2008 Posted in Conversational Marketing, Political communications, Social media strategy | No Comments »
[photopress:Reid_message_jpeg.jpg,full,pp_image] Sen. Harry Reid , the House Majority Leader, sent me an email today about his new site: "I believe it is important for you to stay updated on the work I ... Read more..Sunday, August 5th, 2007 Posted in Communicating, Language, Leadership, Political communications, Public Relations | No Comments »
Who are many CEOs and sales executives most similar to? a) Al Gore b) Bob Kerry c) Bob Dole The answer is all of the above. The reason is that most ... Read more..Sunday, February 11th, 2007 Posted in Political communications | No Comments »
French presidential candidate Segolene Royal — who today announced her 100 point-platform — is shaking up politics-as-usual in France, and using two successful marketing practices to do ... Read more..Tuesday, January 23rd, 2007 Posted in Political communications | 1 Comment »
Hillary Rodham Clinton's new "Let's begin the conversation" style bodes well for her presidential election chances. Last year as I finished writing my upcoming book, Beyond Buzz, I held Sen. Clinton ... Read more..Monday, November 6th, 2006 Posted in Political communications | No Comments »
Is there a correlation between the intensity of election conversations and the big voter turnout expected at the polls tomorrow? I think so. It’s no secret that the more engaged ... Read more..Monday, September 25th, 2006 Posted in Political communications | No Comments »
Pope Benedict XVI is working hard to mend relations with the Islamic religious community after he offended many Muslims during a Sept.12 speech. How is he doing in ... Read more..
