Campaign 2.008

Wednesday, August 20th, 2008 Posted in Political communications, Social media strategy | No Comments »

"Campaign 2.008: Politicians Have Yet to Realize the Full Potential of New Media," featured in the current issue of The Public Relations Strategist, offers some diverse perspectives on how ... Read more..

New online community study: what’s working, what’s in the way, advice from trenches

Wednesday, July 16th, 2008 Posted in Communities, Marketing effectiveness & measurement, Research, Social media strategy, Word of mouth | 3 Comments »

Today my firm, Beeline Labs, Deloitte, and the Society for New Communications Research released highlights of an online communities study among 140 organizations which create and maintain ... Read more..

Social media and the 2008 Presidential Campaign

Saturday, May 17th, 2008 Posted in Activating change, Advertising, Conversational Marketing, Leadership, Political communications | No Comments »

I was recently invited to share my views on the effect of social media on the 2008 Presidential Campaign for an upcoming feature article in the Public Relations Strategist. Here are ... Read more..

Pope embraces social media: will it help?

Wednesday, May 7th, 2008 Posted in Conversational Marketing, Leadership, Musings | 3 Comments »

[photopress:Pope_Benedict.jpg,thumb,pp_image] Pope Benedict plans to text thousands of young Catholics during World Youth Day in Sydney in July; the church plans to also set up a Catholic social networking ... Read more..

Burn down the obstacles

Thursday, February 28th, 2008 Posted in Activating change, Communicating, Conversational Marketing, Innovation, Leadership, Musings, Social media strategy | 3 Comments »

There's one big thing holding companies back from innovation, growth, attracting and keeping amazing talent, realizing the possibilities of emerging trends like social media: obstacles. (aka fears) ... Read more..